93% of all traffic comes from a search engine.
94% of all mobile and tablet search traffic comes from Google.
72% of consumers who did a local search visited a store within five miles.
Search engines drive 300% more traffic to sites than social media.
66% of distinct search queries result in 1 or more clicks.
87% of smartphone owners use a search engine at least once per day.
60% of clicks go to the top three websites in search engine results.
50% of search queries are four words or longer.
50% of visitors are more likely to click a result if the brand appears multiple times in search engine results.
SEO leads have a 14.6% close rate compared to only 1.7% for outbound leads such as print advertisements.
75% of users never click past the first page of search results.